Customer Connect

CONNECTING THE CUSTOMER JOURNEY FROM START TO FINISH

The customer journey is fragmented and no longer linear. Today’s consumers interact with brands through multiple touchpoints before completing a final purchase. To understand each customer’s journey, marketers need to consistently monitor customer data and interactions across all channels.

Throtle Customer Connect™ integrates offsite, onsite, and offline data collection to help inform your customer journey initiatives. We quickly organize and activate CRM data, including demographics and purchase behaviors, so brands can successfully implement cost-effective marketing campaigns.

+ Gain a 360° customer view
+ Boost return on marketing and ad spend
+ Build stronger customer profiles
+ Enhance attribution
+ Improve marketing agility with data ownership

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COLLECT DATA FROM MULTIPLE TOUCH POINTS

Through a programmable pixel, Throtle Customer Connect™ allows for the collection of first-party data from key offsite and onsite sources. Throtle uses this data to power personalization and enhanced attribution for brands.

TAILOR AND PERSONALIZE CUSTOMER MARKETING

Understand your customer’s journey before they visit your website so that you can serve personalized content. This will increase customer satisfaction and boost revenue.

COMPLETE CUSTOMER VIEWS

We integrate offsite, onsite, and offline data collection to help inform your customer journey initiatives. Throtle Customer Connect™ compiles and organizes offsite customer interaction information, such as first-party data, so brands can successfully implement their data inventory.

CREATE ROBUST CUSTOMER PROFILES

Boost your customer profile strategy with robust multi-channel data. This data can be integrated into your existing profiles to create a more powerful foundation and fuel personalized, real-time action across your marketing technology stack.