Mixed messages are the worst in a relationship. Be clear and engaging from courtship to marriage with optimized marketing across channels by gaining unmatched insight into the messages and experiences that resonate with different individuals and audiences.
Gain access to millions of residential IP addresses that link directly back to our offline Identify Graph. This full-circle consumer view is like a longtail lens into a home and the individual consumers who live there.
People spend more time than ever at home, less time at the theatre and more time streaming the latest cinematic release on their TVs. Anyone can find IP addresses, but they can’t determine who exactly is behind the address without an ID Graph. Throtle identifies residential IP addresses using a combination of algorithms and proprietary technologies and connects them to its existing consumer and HH ID Graph. This allows marketers to:
We believe that the more touchpoints and IDs you can collect, the better picture you’ll have of a consumer. A plethora of IDs exist within the connected TV world. Yet most of these IDs are not readily available. Connecting with Throtle’s ID Graph and HH IP address matching provides an advanced solution to personalized connected device advertising at the residential level.
