Red Bank, NJ — August 18 2020: Throtle, a leader in identity resolution and data onboarding, today announced the release of their private data platform, providing data owners the flexibility and control they deserve to maximize revenue generated from their data.
The Throtle Private Data Platform (PDP) provides data owners with a simplified platform to unify data sets and strengthen customer relationships across every touchpoint. Data owners will gain maximum value for the data they provide to the market, with a simple flat fee pricing structure and no revenue share. When building the PDP, Throtle was committed to making sure data owners retain the maximum amount of revenue possible for the use of their data.
“As data owners grapple with the amount of data streaming from connected devices and channels, it is critical that they can tap into the value these data sources present,” said Paul Chachko, CEO of Throtle. “The launch of The Throtle Private Data Platform gives data owners the control to keep as much of their data sales’ revenue as possible and not be beholden to outlandish revenue shares, as required by other data platforms on the market today.”
For more information about The Throtle Private Data Platform and for a free demo, visit throtle.io/private-data-platform
Throtle provides brands and marketers with the most accurate 1:1 view of a customer. Throtle is focused on resolving to a deterministic individual for accurate targeting across all devices and channels including IDs, MAIDs, IP Address, Connected TV and more. For more information, visit throtle.io
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