Digital Health Coalition Short Take with Mark Bard and Chris Neuner

Mark Bard of DHC is joined by Chris Neuner from Throtle, a company specializing in identity resolution for healthcare. Throtle aims to unify various digital identifiers (like cookies and IP addresses) to create a comprehensive and privacy-compliant digital identity.

In this conversation, Mark and Chris focus on the importance of this technology in the evolving digital landscape, particularly in the context of future scenarios and the need for alternative identifiers. The discussion highlights the critical role of accurate and scalable identity solutions in enhancing marketing and data measurement efforts.